Digital e-book readers are one of the latest and greatest products to reach consumers. These hand-held devices allow owners to download and read books without actually having to lug around a large paper-back or hard-cover book. While each e-reader is fairly expensive, downloading books is not, so users find it handy to pay a one-time fee for the reader in exchange for cheaper books. For people who read a lot or for those on the go who cannot always stuff their luggage or briefcases with several novels, the e-readers are a great idea.
The biggest name in e-book readers is Kindle, developed and sold by Amazon.com. When you find a book you like on Amazon, you have the option of purchasing the book itself (new or used), or downloading the e-book version, to be read on your Amazon Kindle. Sony has also created a few e-book readers, but is now announcing the launch of a smaller and more affordable reader, to be available in the upcoming months.
The word on the street is that Sony will launch a pocket-sized reader. The smaller size means less money, which may entice a whole new group of e-book readers. This new e-book reader will ring in at one-third the price of the Kindle and still a great deal less than Sony’s current cheapest model. This affordable release will come in time for the holidays, making it a perfect gift for those who could not afford Kindle, or who at least were not willing to shell out big bucks for.
Moreover, the new Sony product is rumored to be compatible with both Mac and PC users. The e-book reader will come with software that will allow a computer hookup with either type of computer system. Users must connect their e-book readers into a computer to upload the books they would like to read, a fact that is true for all current Sony and Kindle models. While the new Sony model will not be able to hold quite as many electronic books as the Kindle (which holds over 300), several books may be stored at one time on the model, making it perfect for a long trip. Most people do not tend to read 300 books in one outing anyway. The only difference is that Sony users will have to move their digital book files to their computers after reading, or delete the files altogether. There will not be enough room on the new model to continue to hold files indefinitely, as with the Kindle. We here at Five Point Capital think this new Sony model sounds like a great gift idea for the holiday season!
Wednesday, August 5, 2009
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